The Hutton Miller Effect

As-it-happens reporting on the metrics, media and mojo of these modern HM times.

Archive

Gemini 5K delivers cutting edge Video

Here at Hutton Miller, we constantly strive to maintain the highest levels of creative and technical capacity in order to deliver the production our clients have come to know and love. Our creative team is built from talented individuals who,...
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All Star Smiles: “Call for Dentists”

All Star Smiles Foundation exists to eradicate the disease of childhood tooth decay by providing free dental care to underserved children. The #1 reason kids visit the emergency room, and the #1 reason kids miss school is due to dental issues!...
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Mid-Year True Top 50 Producers!

It’s time once again for the TRUE TOP 50, courtesy of DRMetrix and The SciMark Report. This essential report covers the first half of 2017 and features the most-aired DRTV campaigns in rank order. It’s an invaluable reference point for learning which advertisers are...
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Scrubtastic Spins into Battle

What happens when a head-to-head competition between two similar products is joined by a third contender with a highly credible shot at grabbing market share? Things get interesting. Pine’s Scimark Report has long been the industry go-to source for research and analysis of...
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Today Show: 2 out of 3 ain’t bad!

Just in time for holiday gift season, the Today Show’s Rossen Reports team tried out three “as seen on tv” products for women. Out of the three items chosen, two – Spray Perfect and Secret Extensions – were Hutton Miller...
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Hubspot’s 7 Things about DRTV

“It’s no secret that a large number of brand advertisers have warmed up to the idea of adding DRTV commercials to their marketing portfolios” opines Tim Hawthorne, in his article 7 Things Brand Advertisers Need To Know about DRTV. At Hutton...
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The Toy Insider flips for Flipazoo!

“Kids can get bored with toys easily, especially with so many options on the shelves and with tablets and smartphones eating up more of kids’ time than ever, but FlipaZoo provides two different plush styles in one toy. If kids...
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Snuggle Up: Best Housewares Product!

We’re thrilled to announce that Snuggle Up Fleece has just been awarded the 2016 Greensheet award for Best Short-Form Housewares Product! The Jordan Whitney “Greensheet” reports rank infomercials and spots and analyze their content, and are recognized in the industry as the...
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Bunchems wins Activity Toy of the Year!

Recognizing an outstanding toy that inspires creative play through various forms of activity, the Activity Toy of the Year was presented on Friday to Bunchems (Spin Master) by the US Toy Industry Association. Hosted by the US Toy Industry Association in support of the...
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Hutton Miller Wins True Top Producer!

Jordan Pine, of the SciMark Report has officially named Hutton Miller 2015’s True Top Producers: “Meanwhile, Hutton Miller takes the top spot for production for the second year in a row. Last year, they had seven commercials on the list,...
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