The Hutton Miller Effect

As-it-happens reporting on the metrics, media and mojo of these modern HM times.

Archive

Toy Fair Takes Manhattan!

We’re not too shy to admit that Hutton Miller wrote the book on the DRTV Toy Category, so we’re always excited when this larger than life show rolls into the Big Apple! In fact, you may have noticed the steam...
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HM Spots Hit Charts Month After Month

Hutton Miller is proud to be the creative team behind three campaigns on Jordan Whitney’s recent top selling short form rankings. In November 2012 both Ontel’s Pink Armor Nail Gel in Beauty and Jay at Play’s adorable Cuddle Uppets in the toy category made the list....
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The Today Show: Must Have Cuddle Uppets!

Congratulations to our friends at Jay at Play, Intl. for their recent Cuddle Uppets mention on the Today Show! In a segment titled “How to Entertain Kids During Holiday Travel“, Meredith Sinclair of TimeToPlaymag.com shares the must-have travel essentials that will make everyone happy while trying...
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Codee, Doodle Dome 2012 Best Toys!

Congratulations to our friends at Techno Source for securing not just one but two Good Housekeeping 2012 Best Toy Awards with Codee, the toy that brings you fun with every turn, twist and click and the Glow Crazy Doodle Dome. A Hutton Miller production, Codee was...
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Happy Thanksgiving!

Whether you plan to spend this Thanksgiving carving turkey, connecting with family or climbing solo up the closest mountain range, we wish you the best. We are so grateful to all our friends, partners, clients and crew for all you...
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InstaGrip Grabs Great Review!

It’s always great to be recognized for producing amazing creative. And when you combine fabulous production with fabulous product, you’ve really got something to crow about! In this week’s SciMark Report, Jordan Pine gave one of his coveted thumbs-up reviews to InstaGrip,...
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Hutton Miller joins ERA

After two successful decades in DRTV, Hutton Miller is finally an official member of the Electronic Retailing Association! ERA is the only trade association to represent global leaders in the $300 billion direct-to-consumer marketplace and we’re confident that our membership in...
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Instant Trainer Earns Top Dog Marks

We are always proud of our creative work. (The secret is a proprietary blend of art and marketing!) But a great spot always starts with a great product. Part of what makes the DRTV business so rewarding is the way...
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America Loves the Pitch!

At Hutton Miller, we look forward to reading Jordan Pine’s SciMark Blog because he always has his ear to the DRTV ground. This week, in addition to informative reviews, he shared a promo featuring a Pitch Battle on Steve Harvey’s talk show. In case...
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Positive Reviews = Awesome Impact

At this time of year, when many of our clients are approaching a new sales cycle full of hope and aspiration, it’s encouraging to see the positive reviews and responses to the products that are rolling in from moms, dads,...
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