The Hutton Miller Effect

As-it-happens reporting on the metrics, media and mojo of these modern HM times.

Archive

Hutton Miller: The Unfiltered Pulse

In the realm of advertising, where illusion and grandiosity often prevail, there exists a breed of marketers who choose a different path. They embrace the raw and unfiltered approach of direct response marketing, seeking a genuine connection with their audience....
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OMG Podcast Mentions: HM ‘in a big way’

The OMG Commerce podcast "Ecommerce Evolution" features interviews with eCommerce industry experts. The podcast "Lessons from DRTV that can fuel online growth" considers how Direct Response strategy may be ideally suited for gaining traction with consumers online. Brett Curry, CEO,...
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Vabroom: The #1 Vacuum Broom!

Vabroom is now a #1 bestseller in The Sharper Image catalog. The Sharper Image holds a reputation for excellence and is known for curating home goods and gadgets that are simply the best of the best. The 2-in-1 game changer...
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Sonic Scrubber for the Instagram Win

Hutton Miller's latest social media content for Black Wolf's Sonic Scrubber is driving the Instagram community wild. It is cheeky social media, with the actors lines cut just before they describe the body part they'd scrub with the Sonic Scrubber....
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Undisputed True Top Producers!!

Jordan Pine's Scimark Report has just announced that Hutton Miller are, once again, the undisputed True Top Producer of the DRTV industry! We are honored, humbled and thrilled. The Scimark Report is the industry journal for the DRTV landscape, relied on by...
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Vabroom: A Sweeping Success!

’Tis the season for pine needles and of course we’re all thinking about...Vabroom.  Like a holiday fable, Vabroom has swept away the competition, enchanted consumers and become a legendary triumph. One dusty day, the original Smart Broom with a Built-in Vacuum...
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Rukus FX Rocks Walmart

Rukus FX is being prominently featured in Walmart on their highly coveted “end cap displays.”   This retail giant has stocked the most prominent displays in the store, with Rukus FX because they believe it is going to be the Hottest Toy of...
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Hutton Miller Tops The DR 40

Here we GO with the Top 40 hits of the nation this week on.....the DRMetrix!  Hutton Miller holds 9 top spots on the DRMetrix charts, delivering all of the spotless spots DRTV fans just can't get enough of.  Whether it’s putting pep...
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Rukus FX Hits the Hot 20

The Toy Insider Hot 20 List, widely considered the ultimate early season Holiday Gift Guide, has named Rukus FX as one of this years must-buy toys. Prime media outlets such as NBC's Today Show rely on the Toy Insider to...
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HM Holds Top 3 Hits!

The latest numbers are in!  Hutton Miller holds the top 3 spots on the DRMetrix charts, and continues to produce the hits that are defining the DRTV landscape.  Whether it’s delivering the best sleep ever, a germ-free shower or a...
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