Mid-Year True Top 50 Producers!

Nov 01, 2017

It’s time once again for the TRUE TOP 50, courtesy of DRMetrix and The SciMark Report. This essential report covers the first half of 2017 and features the most-aired DRTV campaigns in rank... >>

Scrubtastic Spins into Battle

Mar 28, 2017

  What happens when a head-to-head competition between two similar products is joined by a third contender with a highly credible shot at grabbing market share? Things get interesting.... >>

Today Show: 2 out of 3 ain’t bad!

Jan 29, 2017

  Just in time for holiday gift season, the Today Show’s Rossen Reports team tried out three “as seen on tv” products for women.  Out of the three items... >>

Hubspot’s 7 Things about DRTV

Jan 09, 2017

  “It’s no secret that a large number of brand advertisers have warmed up to the idea of adding DRTV commercials to their marketing portfolios” opines Tim Hawthorne, in... >>

The Toy Insider flips for Flipazoo!

Jul 05, 2016

  “Kids can get bored with toys easily, especially with so many options on the shelves and with tablets and smartphones eating up more of kids’ time than ever,... >>